Start-up aims to improve on techniques of ‘Lord of the Rings,’ ‘King Kong’ and ‘Pirates.’
“Do I look like King Kong to you?”
With that question, Gene Alexander was on his way to attracting $750,000 from local investors intrigued by a technology that transforms people’s movements into the motions of animated characters.
That transformation is crucial to modern animated movies and television shows because the traditional method of artists creating each frame by hand, even on a computer, has become far too expensive.
“If you saw me with our 3D camera technology and animation engine software, I’d look a whole lot scarier and a little bit hairier,” Alexander told the Fast Pitch competition of the Tech Coast Angels in Anaheim last year, where he was seeking investments for his company, MaMoCa Inc. of Santa Ana.
The words “scarier” and “hairier” were attention-getters, but the key factor came later in his pitch – cheaper. MaMoCa, which stands for “Markerless Motion Capture,” will cut the cost of “motion capture” by 90 percent, Alexander says.
The standard process for capturing an actor’s movements digitally is to attach 40 to 50 electronic or reflective markers on his body, then track the markers’ locations as the actor performs.
That technique recorded Andy Serkis’s movements when he performed as the digitally created Gollum in the “Lord of the Rings” movies and then played the ape in “King Kong.”
MaMoCa’s system automates the process, replacing the markers with a projected grid of light. As an actor moves through the grid, the system’s computer and cameras track the movements of 40,000 to 50,000 points where the grid’s lines cross.
READ MORE
including:
– Innovator’s books (geometry, science fiction)
– Innovator’s tips
– Innovator’s quote (”What would Wonko do?”) and an explanation of it.
VIDEO: See markerless motion-capture technology in action.